Current Issue
Volume 1, Issue 1, Year 2025
FOMO in the Shadow of Dark Traits: The Impulse to Buy and the Temptation of Counterfeit Luxury
Author: Yogesh Singh
Page: 1-16
Article type: Original Article
This study investigates the psychological and behavioural mechanisms underlying counterfeit luxury product purchase behaviour in digitally active consumers. Specifically, it explores how social media exposure and dark personality traits trigger Fear of Missing Out (FOMO), which subsequently influenc...
FOMO in the Shadow of Dark Traits: The Impulse to Buy and the Temptation of Counterfeit Luxury
Author:
Page: 1-16
Article type: Original Article
This study investigates the psychological and behavioural mechanisms underlying counterfeit luxury product purchase behaviour in digitally active consumers. Specifically, it explores how social media exposure and dark personality traits trigger Fear of Missing Out (FOMO), which subsequently influenc...
FOMO in the Shadow of Dark Traits: The Impulse to Buy and the Temptation of Counterfeit Luxury
Author:
Page: 1-16
Article type: Original Article
This study investigates the psychological and behavioural mechanisms underlying counterfeit luxury product purchase behaviour in digitally active consumers. Specifically, it explores how social media exposure and dark personality traits trigger Fear of Missing Out (FOMO), which subsequently influenc...
FOMO in the Shadow of Dark Traits: The Impulse to Buy
Author: Yogesh Singh
Page: 1-16
Article type: Original Article
This study investigates the psychological and behavioural mechanisms underlying counterfeit luxury product purchase behaviour in digitally active consumers. Specifically, it explores how social media exposure and dark personality traits trigger Fear of Missing Out (FOMO), which subsequently influenc...